Amazon Listing Optimisation Services
Amazon Listing Optimisation Services
Copywriting, image and infographic creation and Amazon marketplace localisation services.
Copywriting, image and infographic creation and Amazon marketplace localisation services.
The Impala advantage
Our team of in-house copywriting specialists focusses exclusively on eCommerce copy. By systematically analysing ranking opportunities for your listings, we write product titles, bulletpoint copy and Amazon A+ content that increases click-through-rates to your product detail pages and get you more conversions.
Our design team works hand-in-hand with the content team and injects critical product information into infographics and product images that leave no questions unanswered that a potential customer may have. We help you convey your brand value proposition through consistent and clear text placements in images.
Writing compelling and intuitive to understand product copy is our bread and butter. Our expert copywriters can draw on years of experience working with leading retailers across Europe and North America. When writing Amazon listing copy we leverage this expertise to quickly zero in on technical details and features. Is a customer likely going to use a product indoors or outdoors?
If a product is used outdoors, then based on the materials used, is the product resistant to exposure to sunlight, rain and snow?Understanding which product details matter and including them in the listing copy is not only important to generate more sales, but it is equally effective in reducing return rates. Customers who know exactly what they will be receiving are less likely to return products.
Obtaining accurate product information in a timely is a significant challenge for many brand team. Supplier bases are often located in the Greater China region and retrieving detailed product specifications is often a cumbersome back-and-forth process.
Our strong presence in Hong Kong and Mainland China enables us to cut through the clutter: we operate in the same timezone and we speak the same language. By managing content optimisation end-to-end we will help reduce the burden on your team and allow you to focus efforts on other high value-activities.
The Impala advantage
Our team of in-house copywriting specialists focusses exclusively on eCommerce copy. By systematically analysing ranking opportunities for your listings, we write product titles, bulletpoint copy and Amazon A+ content that increases click-through-rates to your product detail pages and get you more conversions.
Our design team works hand-in-hand with the content team and injects critical product information into infographics and product images that leave no questions unanswered that a potential customer may have. We help you convey your brand value proposition through consistent and clear text placements in images.
Writing compelling and intuitive to understand product copy is our bread and butter. Our expert copywriters can draw on years of experience working with leading retailers across Europe and North America. When writing Amazon listing copy we leverage this expertise to quickly zero in on technical details and features. Is a customer likely going to use a product indoors or outdoors?
If a product is used outdoors, then based on the materials used, is the product resistant to exposure to sunlight, rain and snow?Understanding which product details matter and including them in the listing copy is not only important to generate more sales, but it is equally effective in reducing return rates. Customers who know exactly what they will be receiving are less likely to return products.
Obtaining accurate product information in a timely is a significant challenge for many brand team. Supplier bases are often located in the Greater China region and retrieving detailed product specifications is often a cumbersome back-and-forth process.
Our strong presence in Hong Kong and Mainland China enables us to cut through the clutter: we operate in the same timezone and we speak the same language. By managing content optimisation end-to-end we will help reduce the burden on your team and allow you to focus efforts on other high value-activities.